Items where Author is "Imrie, Brian C."

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Number of items: 3.

Article

Imrie, Brian C. (2005) Beyond Disconfirmation: The Role of Generosity and Surprise. International Marketing Review, 22 (3). pp. 369-383.

Imrie, Brian C. (2002) The Service Quality Construct on a Global Stage. Service Quality Management, 12 (1).

Other

Imrie, Brian C. (2008) A Structuralist Perspective on the Role of Culture in Taiwan Service Quality Evaluation. Australia/ New Zealand Marketing Academy.

This list was generated on Tue Sep 19 01:54:26 2017 MYT.