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Chan, Choy Ping (2009) Brand perception, locus of control and consumer knowledge as mediators in consumer complaint behaviour. Masters thesis, University of Malaya.
Muthukaruppan, Visalakshi S (2008) Cognition, culture and competition : an empirical test of the learning organization in the Malaysian. Masters thesis, University of Malaya.
Nguyen, Thai Hang (2008) Examining the relationship between demographic variables, personal values and attitudes towards various aspects of advertising: a comparative study between Vietnamese and Malaysian consumers. Masters thesis, University of Malaya.